Legacy in Silver
Handcrafted 925 Sterling Silver Jewellery
rooted in Rajasthan's royal heritage.
"Before it was jewellery, it was legacy — cast in silver.
Not fast fashion. Not an alternative to gold.
A legacy, made wearable."
From the pioneering vision of Seth Kistoor Chand Boochra — revered as the Silver King of India — to four generations of craftsmanship in the heart of Jaipur. Each piece begins with 925 sterling silver, shaped by hands that have honoured this craft since 1897. For us, silver was never an alternative. It was always the origin.
Enter the World
Where silver becomes a statement and icons become the muse
SIGNATURE REALMS OF SILVER
A quiet interplay of heritage and craft. Discover bridal heirlooms, ceremonial adornment, and contemporary expressions from the House of Neeta Boochra.
IN THE HANDS OF THE KARIGAR
Silver takes form slowly — shaped, refined, and brought to life through time-honoured craft.
"There has always been a certain restraint in the way we approach silver — not to overwork it, but to let it come into its own, slowly.
I grew up watching it take shape like this, guided by the rhythm of the hand and the patience of the karigar. Each piece carries that sense of time, of knowing when to stop.
For me, true craft has never sought attention. It stays with you, quietly."
"Sunlight slipping through old havelis of Jaipur, catching on silver that rests quietly within — in courtyards, in workshops, in corners that have seen generations pass through.
There is a certain nonchalance to it all. No urgency to shine, no need to announce itself. In the rhythm of the karigar's hands that have worked and reworked the same metal, across generations. Just the quiet coexistence of craft and life —
a kind of luxury that does not seek to be seen. It is this stillness, this unspoken richness, that makes silver unforgettable."
